Friday 30 July 2010

Social Media - YouTube - Your 15 minutes of Fame


Here's opportunities from YouTube - an extention to their service and a competition.

You've probably used YouTube before. But the iPad has really unlocked YouTube's entertainment potential, running separately from my PC. There's vitually limitless music from both today and the archives, which you can watch or just listen. There's also clips from fantastic comedians such as Al Murray (for example type his name and "equality" into the YouTube search).

But a frustration has been that the clips tend to be short. Many of the most popular are less than a minute or two. The most popular, with over 214 million views and three times the next nearest, is only 56 seconds. But maybe it's got there by cheating, as earlier it was auto-repeating endlessly before I realised it wasn't a longer clip and stopped it.

There's also the frustration of longer clips that cut off abruptly around 10 minutes, which until yesterday was YouTube's limit. Now it's 15 minutes. The extra time opens up all sorts of commercial possibilities. This improvement ties in with the free ContentID facility available to copyright owners large and small, which lets video and audio owners:
  • Make money from them.
  • Get stats on them.
  • Or block them from YouTube altogether
For ordinary suers, YouTube is encouraging anyone to submit videos for their "15 minutes of fame" mini competition, by Wednesday 4 August.

So what's the significance of the photograph above? Taken yesterday in the fountain on the approach to Cliveden House Hotel, you may not be able to see that it's two ducklings pecking at another floating upside down in the water. I wasn't quick enough to switch to video before they lost interest. Otherwise I may have been able to reach 300 million views with "Cannibal Ducklings at Cliveden". Could have beaten the Profumo affair for notoreity! As it is I'll have to find some other way of breaking the 300 million barrier. Any ideas?

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