News Update - Monday 4/10/10

Here's the pick of the last week's news stories that are likely to impact your business:

Microsoft Office Web Apps: Having announced in March that they were going to focus on developments for the web, they nonetheless have to tread carefully with Office. An update to the Office web apps seeks to build on the notion of Office as a combined software and web service platform.

European e-tailer Trustmark: With the Cloud Industry Forum about to launch a trustmark scheme for cloud providers, the EC is starting a trustmark scheme for etailers that is hoped will expand cross-border trade

Silent calls: Is your business making automatic telephone calls? There are now substantial fines

Twitter stats:

• 29% of tweets actually produce a reaction - that is, a reply or a retweet.
• 6% of all tweets are retweeted, virtually all within the first hour after the original tweet
• Nearly 80% of Twitter's users experience the service through Twitter.com. However, this is unlikely to be representative of the more active users, who tend to use services such as Tweetdeck.

“Curation”: Letting you capture tweets and other social media activity on a specific subject, such as your company, its products or services